Bollywood Meets Better Sleep, Vidya Balan Partners with Sleepfresh Mattress

New Delhi (India), April 2: Sleepfresh Mattress, a leading integrated mattress manufacturer renowned for its commitment to quality and comfort, has announced a dynamic new partnership with Bollywood superstar Vidya Balan. This strategic collaboration marks a significant step forward for Sleepfresh, leveraging Vidya’s immense popularity and influence to champion the importance of quality sleep and elevate brand awareness nationwide.

Vidya Balan, a household name in Indian cinema, transcends her captivating on-screen presence and versatility as an actress. Celebrated for her dedication to health and well-being, Vidya perfectly embodies Sleepfresh’s mission of promoting quality sleep as a cornerstone of a healthy lifestyle. This shared commitment to holistic wellness makes her a natural fit as the brand ambassador of Sleepfresh.

Mr Raunak Agarwal, Executive Director of Raunak Coirs Limited, the parent company of Sleepfresh Mattress, stated: “We are delighted to welcome Vidya Balan to the Raunak family as our Brand Ambassador. Vidya’s dedication to excellence, combined with her grace and charisma, perfectly embodies the values we hold dear at Sleepfresh. We believe that her involvement will be instrumental in establishing Sleepfresh as the preferred choice for discerning consumers seeking exceptional comfort and quality sleep experiences. And, when two bankable brands collaborate magic happens.”

Commenting on the collaboration, Vidya Balan says, “Just like the movie scripts I choose, I am very particular about the brands I collaborate with. It is always quality over quantity for me. I’m excited to be associated with Sleepfresh Mattress, a brand that aligns perfectly with my belief in the transformative power of quality sleep.

After the hectic shoots and travel; a good night’s rest is essential for my physical and mental well-being, and I truly believe that sleep is your angel…so I’m passionate about encouraging people to invest in their sleep quality. I ensure I get deep restorative sleep. I look forward to partnering with Sleepfresh to spread awareness about the importance of choosing the right mattress and achieving the restorative sleep we all deserve.”

Sleepfresh Mattress, a brand under the Raunak Group, boasts a rich heritage of over 25 years in the Indian sleep industry. The brand boasts a robust pan-India presence through its extensive offline network of 1500+ retailers, 40+ exclusive stores, and a growing online presence.

With a robust infrastructure spanning India with five manufacturing facilities, they possess the capacity to deliver high-quality mattresses to meet the diverse needs of the nation’s consumers. This includes readily available products in major cities like Bangalore, Hyderabad, Kolkata, Mumbai, New Delhi, Guwahati, Bhubaneswar, Ranchi, Patna, Pune, Raipur and Gurgaon.

About Raunak Group

The Raunak Group, established over 60 years ago, is a family-run business with a rich heritage in the sleep industry. The group leverages its expertise and integrated manufacturing facilities to deliver high-quality sleep solutions under various brands, including Sleepfresh Mattress. Raunak Group is dedicated to innovation, ethical practices, and fostering a healthy sleep culture across India.

For further information contact visit: www.sleepfresh.in

If you have any objection to this press release content, kindly contact pr.error.rectification@gmail.com to notify us. We will respond and rectify the situation in the next 24 hours.

Related Posts

Ek Tha Chetan to be Bhagat’s Next Book

NEWSXT NETWORK: India’s bestseller author Chetan Bhagat spills the tea about why self-Googling is like cyber masturbating, ChatGPT writing the summary of his next plot and why you shouldn’t confuse…

Moonstone Hammock Expands Portfolio with Spectacular Glampsites in Manali and Bengaluru

Bengaluru (Karnataka) [India], April 18: Moonstone Hammock, renowned for redefining the camping and experiential tourism landscape in India, proudly announces the opening of two new glampsites in Manali and Bengaluru,…

You Missed

Gujarat’s First Robotic Hip and Knee Replacement Centre Unveiled at Nirali Hospital

Gujarat’s First Robotic Hip and Knee Replacement Centre Unveiled at Nirali Hospital

Dentium to host the World’s Largest Dental Seminar in Delhi  on 21st April 2024

Dentium to host the World’s Largest Dental Seminar in Delhi  on 21st April 2024

Holistic Wellbeing, Nurturing Child Health with Homeopathy

Holistic Wellbeing, Nurturing Child Health with Homeopathy

1st Ahmedabad Arthroscopy Conference kicks off

1st Ahmedabad Arthroscopy Conference kicks off

Study Shows Resilience And Social Support Can Mitigate Impact Of Loneliness On Depression

Study Shows Resilience And Social Support Can Mitigate Impact Of Loneliness On Depression

Optimal Nourishment: The Science of Eating Right with Dietician’s Expert Insights

Optimal Nourishment: The Science of Eating Right with Dietician’s Expert Insights